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A Digital Strategy

Aug 16, 2017, 09:29 AM 0

Conference organizers say they are concerned that the travel ban will make potential international delegates less willing to travel to their U.S.-based events. Do they plan to double down on their hybrid and digital offerings to offset lower attendance?

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Meetings + Conventions Calgary Offers New Digital Experience Institute Digital Event Strategist Scholarship Opportunities

Aug 15, 2017, 15:36 PM 0

PCMA’s Digital Experience Institute [DEI] and Meetings + Conventions Calgary announced scholarship applications are now being accepted for the Digital Event Strategist [DES] course and certification exam.

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An Exciting Time

Aug 15, 2017, 14:49 PM 0

As the Internet Society celebrates its 25th year, leaders predict a bright future for online and face-to-face events.

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Room for Growth

Aug 15, 2017, 12:43 PM 0

DEI’s 2016 Digital Event Benchmark Report results help event, learning, and marketing professionals assess the performance of their digital initiatives — and point to areas of opportunity.

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Looking in the Mirror

Aug 15, 2017, 12:33 PM 0

As medical professionals aim to understand their patients’ daily challenges, augmented reality can provide a more empathetic perspective.

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4 Tips to Strengthen Your Digital Engagement Strategy

Aug 15, 2017, 12:21 PM 0

As organizations look to connect with attendees who can’t travel, consider these valuable lessons from a leader who is working to deliver more online education.

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The Most Important Question to Answer Before Using AR or VR at Your Event

Jun 20, 2017, 16:32 PM 0

Everyone’s talking about augmented reality and virtual reality. But before you try to incorporate the technology at your event, make sure you focus on this key piece of the puzzle.

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Live From New York, It’s PCMA Live!

Jun 20, 2017, 11:04 AM 0

When PCMA hosted its Education Conference in New York, the audience stretched well beyond Manhattan. Find out how the organization solved the challenges of working with a smaller budget to deliver a big event for 800 attendees in 28 countries.

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Yahoo Is Making a Big Move Into Business Events

Jun 19, 2017, 11:02 AM 0

As online users have demonstrated a real appetite for watching sports, award shows, and product launches from their homes and offices, tech companies have raced to be the first in front of their eyeballs.

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3 Signs You Should Start Learning More About Digital Events

Jun 19, 2017, 10:46 AM 1

Event professionals regularly study the ins and outs of creating successful face-to-face environments, but there’s a whole other aspect of “face time” — digital ways to engage your audience — that savvy business-events organizers need to embrace.

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5 Key Lessons for Engaging Your Audience on Facebook Live

May 23, 2017, 11:02 AM 0

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Nearly 75 Percent of Meetings Are Missing Out on Digital-Engagement Opportunities

Apr 18, 2017, 15:14 PM 0

Why are so many meetings failing to leverage the power of virtual and hybrid programming?

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How Digital Engagement Is Shaping the Evolution of Medical Education

Apr 18, 2017, 14:45 PM 1

As physicians look for new learning options, digital programming is creating opportunities for conversations about patient treatments.

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3 Tips for Designing Your First Digital Event

Apr 18, 2017, 14:35 PM 0

Entering the world of digital events can feel overwhelming. Follow these simple steps to find your way.

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The Power of Digital Events Revolutionizing Audience Engagement

Apr 11, 2017, 14:35 PM 0

PCMA’s Digital Experience Institute [DEI] released their The Power of Digital Events white paper today, supported and sponsored by Freeman.

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The Big Marketing Mistake Most Events Make — And How To Fix It

Feb 7, 2017, 16:51 PM 0

As you work to create more excitement for your upcoming event, don’t fall into the trap of making a typical highlight video. Follow this wise advice from a respected content expert.

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The Presidential Inauguration Proved That Everyone Is Falling In Love With Live Streaming

Feb 7, 2017, 16:42 PM 0

Wondering how many members of your audience are hungry for live-streamed content? The numbers from the Presidential Inauguration prove that there is a big appetite for digital coverage of events.

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Driving Digital Success Story at SIU

Feb 7, 2017, 16:33 PM 3

After overcoming fears of cannibalizing its face-to-face audience, one of the leading organization’s for urologists now boasts an audience with users in 175 countries.

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3 Valuable Lessons From Microsoft’s Digital Strategy

Feb 7, 2017, 16:28 PM 2

As you refine your organization’s plan for digital engagement, follow this advice from two of Microsoft’s events experts.

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Get DATA Smart Participate in the DEI 2016 Benchmarking Survey

Dec 13, 2016, 16:01 PM 0

Help us and you get smarter - complete the DEI Benchmarking Survey by December 16th.

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